This is a solution that warrants a deeper discussion - since it covers so many bases and delivers so much. Not least, one of the most complex but powerful Marketing Automation solutions delivered to date.
Marketing activities drive tag-based, lead-scoring users through multiple sales funnels - oriented towards each vertical and horizontal that the business supports. Dedicated journeys guide users through access to detailed product information, applications, case studies, forms and technical downloads towards a marketing qualified lead status.
Leads are then routed through our AI MA Sales Dashboard based on territory and trend in lead score so that the correct sales team can then follow the sales process through.