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Content management

Our services include multi-lingual web, intranet and extranet content management and email marketing solutions


About Absolutely Interactive

Our award winning content management system (CMS) and digital marketing solution is called AbsolutelyInteractive (AI).

AI offers our clients a highly customisable and integrated solution with core marketing automation, email marketing, multi-lingual support, e-commerce, automated workflows and blogging features that cater to over 75% of our clients' needs straight out of the box. Being developed in-house also offers a huge advantage over many open-source and other licensed solutions, since we are able to tailor each web solution to match any requirements very cost-effectively.

Finally, AI can be seamlessly integrated with other systems, e.g. CRM, ERP, accounts systems, payment portals, social media and indeed any modern, reliable third-party API. This offers a comprehensive and efficient solution that delivers so much more than simply managing the content on your website(s)

AI Screenshot

What it Delivers

AI is used by both SMEs and large multinational organisations and the benefits are clearly demonstrated within our client portfolio, including Barclaycard, Sodexo, OMRON, DELL, CIT, BP, Meridian Global Solutions.

All-in-One Content Management

Sophisticated content management of your single or multi-lingual website, e-commerce, extranet, intranet and microsites

Fully Integrated

AI provides a fully integrated email marketing and powerful marketing automation system


Advanced capabilities based on individual user behaviours allow any part of any page to be personalised. It also has built-in GDPR functions

E-commerce functionality

AI is fully PCI compliant, providing effective and secure e-commerce functionality alongside advanced product management features

Search Results

AI offers powerful built-in blogging engine that also delivers automated e-newsletters to one of more subscriptions

CRM Synchronisation

AI has a built-in CRM but your user data can also be synchronised in real-time with external CRM solutions such as Salesforce

Safe Management

AI provides fully audited content publication, as well as comprehensive asset management and related search/update tools


Despite AI's power, it's incredibly easy to use, so after training we are happy to offer you free, unlimited support!

The AI architecture

The architecture of AI is all about integration, one location for all your CRM data (whether held in AI or synchronised with your external CRM), that means that new users added via forms on your site automatically appear in your CRM and vice versa. These data are then the source for your email campaigns - no more exporting of user data. Also, assets are shared between your site and your email campaigns. Everything is seamless, in one place and managed with one interface

AI's history and ethos

Other Benefits

Email Marketing

AI includes a world-class email marketing solution with detailed reporting and personalisation capabilities and since your web site, content management, assets and CRM data are fully integrated, you only need to learn one intuitive system

More about AI Email Marketing

Marketing Automation

Marketing Automation is a key tool in any digital marketing arsenal. Without it most marketers are blind and focussed on driving traffic to the site without understanding their visitors or how they are actually engaging (or not!)

More about AI MA

AI Overview

Here's a short video demonstrating AI and some benefits of working with us.